Mexology Fest 2025: Mexico’s Liquid History in Every Sip
There are festivals that celebrate music, art, or gastronomy—and then there’s Mexology Fest, a unique gathering that pays tribute to Mexico’s liquid essence this October 28 and 29. The spectacular Grand Velas Riviera Nayarit sets the stage for the third edition of an event that has captivated travelers, mixologists, and cocktail lovers from around the world.
More than just a festival, Mexology Fest is a journey that blends tradition and innovation, where every sip tells an ancestral story and each workshop awakens new ways to appreciate Mexico’s most emblematic spirits. Led by renowned mixologist Saeed “Hawk” House, the experience invites guests to dive into a sensorial exploration of tequila, mezcal, raicilla, and tepache—unveiling their roots while celebrating their contemporary reinventions.
Experiences that awaken the senses at Mexology Fest
Within the Luxury All-Inclusive concept that defines Grand Velas Riviera Nayarit, the festival unfolds a program designed to delight every sense. Each activity not only showcases the richness of Mexican spirits but also offers a new way of experiencing them:
- The Essence of Spice: a tribute to ancho chile, showing how smoky and spicy notes can transform into unforgettable cocktails.
- Beyond Flavor: guided by the iconic Limantour bar in Mexico City, a blind tasting of Mexican spirits culminates in crafting your own martini.
- Poolside Tepache: the ancient fermented beverage with pre-Hispanic roots reimagined as a fresh, modern cocktail by the resort’s infinity pool.
- Distill and Color: tequila inspires not only the palate but also creativity, as participants craft their own piece of Huichol art.
- Chill Factor: hosted by Jabin Troth (Licensed to Distill), this workshop highlights how ice—its size, shape, and clarity—can elevate a cocktail from ordinary to extraordinary.
- Shakers and Stories: the grand finale, where mixologists and guests gather for a farewell toast to remember.
The masters behind the bar
Every edition of Mexology Fest brings together personalities who are shaping the future of global mixology. This year, host Saeed “Hawk” House returns to guide guests with his signature style and expertise, honed over more than a decade and recognized in outlets like Esquire and Forbes.
Joining him is Jabin Troth, who, through his platform Licensed to Distill, has revolutionized cocktail storytelling, building the largest digital community of craft mixology in the world. From Mexico City, Limantour—a bar that has placed Mexico on the global cocktail stage—continues to impress, ranking among The World’s 50 Best Bars for over ten consecutive years.
A toast to roots and the future
In every sip, Mexology Fest honors the spirits that have shaped Mexico’s cultural identity, spotlighting brands such as Tequila Tromba, Tequila Volcán de mi Tierra, Campari, Mezcal Distrito 20, Raicilla Reserva del Ciervo, Tepache Sazón, among others. Each brings its own character and story, reminding us that behind every bottle lie centuries of tradition and artisanal passion.
Now in its third edition, Mexology Fest reaffirms why it has become one of the most anticipated events in Riviera Nayarit. It is a space where luxury hospitality, contemporary creativity, and Mexico’s cultural legacy blend in a single glass.
A toast to the past, a tribute to the present, and an invitation to savor the future of Mexican mixology.
