Tips to apply Pantone's 2020 color

Psychologists affirm it and interior designers put it to the test, color influences our mood, our performance, our health, and our behavior. Each year, the leader in color application, Pantone, selects the element that carries and conveys emotions, which marks the design trends for all its branches.

How is the color of the year chosen?

A long and thoughtful process takes place when considering the color that will set a trend throughout the lifestyle and industry trends. “Typically, trends that we see in color are reflecting big macro trends that are taking place in culture,” explains Laurie Pressman, Vice president at the Pantone Color Institute. The influence can come from art, media, films, socioeconomic and political conditions, destinations or even technology.

The color impact of the year by Pantone® for 2020

According to Pantone’s Executive Director Leatrice Eiseman, the color chosen this year “Classic Blue” evokes the night sky, triggering profound reflection while holding an open communication channel. Its main highlights combine the enrichment of a sense of peace and tranquility, boost concentration and clarity of thought.

A so much needed shade, which offers the reassurance, confidence and connection that people may be searching for in an uncertain global milieu.

These are some applications of this color that can be incorporated into your daily life

Decoration and Interior Design

Classic blue can add a color boost to the living area at home or in your office. Consider it when trying to add a focus point to the room.

This vivid color is ideal for pottery, walls and mosaics.

Art

From old school painters to contemporary artists, classic blue is everywhere. This color, which used to be extracted from semi-precious stone lapis lazuli in ancient times, has played a key role in art.

This hue of blue is ideal to give life to interesting corners at home.