Hospitality at Velas Resorts is more than a service; it is a seamless blend of meticulous detail, genuine warmth, and absolute precision. This daily magic is brought to life by hundreds of women across our properties who contribute their passion and talent. From the welcoming smile of a restaurant host and the flawless dedication of our housekeeping teams to the skill of our servers, the creativity of our activities staff, and the serenity of our spa therapists—each one is a vital chapter in our story.

This March 8th, in observance of International Women’s Day, we honor this collective energy by highlighting the journeys of some of our female leaders. They represent the vision, tenacity, and spirit of excellence that define every woman within our Velas Resorts family.

Photo by Freepik

The impact of female leadership in executive management

The success of a world-class resort stems from a clear strategy and empathetic leadership.

  • Pilar Perciavalle, Managing Director at Grand Velas Riviera Nayarit: Ms. Pilar personifies leaders who direct with both heart and mind in balance, ensuring the resort shines under the highest global industry standards.
  • Rocío Cervantes, Director of Sales & Marketing at Grand Velas Los Cabos: In the dynamic Los Cabos market, Rocío has established herself as an influential force, forging connections that showcase Mexican hospitality to the entire world.

Mastery of detail: Elite gastronomy and service

True luxury manifests in flavors and the ability to anticipate the unthinkable.

  • Chef Abigahi Pérez Rojas, Frida restaurant at Grand Velas Riviera Nayarit: Leading one of our signature specialty restaurants, Chef Abigahi stands out among culinary leaders for her mastery in elevating traditional ingredients into contemporary art.
  • Denise Urbina, Concierge at Casa Velas: As a member of the prestigious Les Clefs d’Or Mexico, Denise exemplifies how discipline and a true calling for service create unforgettable moments for our guests.

Wellness and spirituality: The art of the spa

Deep relaxation requires a guide who understands the profound connection between body and spirit.

  • Leticia Fernández, SE Spa Manager at Grand Velas Riviera Maya: Under her leadership, SE Spa has positioned itself among the best in the world. Leticia is a visionary who has transformed wellness into a deep, transformative sensory journey.
Leticia Fernández

Leadership that inspires us all

Velas Resorts is, at its core, a reflection of the collective effort contributed by every team member. By recognizing our female leaders today, we also celebrate a culture of respect and collaboration that unites us all. Their professionalism not only makes them shine individually; it drives the growth of our entire organization.

This recognition is for them, but the pride belongs to the entire team that, working side by side, makes Velas Resorts a global benchmark for hospitality in Mexico.